Maximizing Your Income From AdSense Ads
The AdSense ad units’ profitability can be maximized through four known factors, and these can be easily within your control if you can go by the following tips that are provided in this article.
Ad Location: Where you place your advert on the web page is very important because the success of the ad depends on it. It is best to locate it “above the fold” for it to be seen easily by those visitors who enter the website. Make it possible for them to see it easily without having to scroll down. If it appears at the top and positioned under your title and below the content is best.
The second position you could choose to put the ad is at the bottom of the page, immediately after the article so that it can be easily noticed by those who read the article. They might see it and click on it without scrolling down or moving to read others.
Ad Formats: Ad formats by Google offer better results than others. The larger ones are the best since they can be read easily and they simply do better than their narrower counterparts.
Some of the favorite formats are the ones of Medium Rectangle, Large Rectangle and Wide Skyscraper. All the other types apart from the above should only be considered if the space for these is not enough.
Ad Colors: Use the good colors that blend easily with the background of the web colors, so remove the borders and also see to it that you use the blue links which are better for the click-through-rate or what is referred to as CTR. They actually make the website more beautiful in appearance and have a good feel.
They offer Focused Content: these Google Adsense ads refer to ads which generally focus on certain chosen areas of interest. They are chosen very carefully by automated system and enabled to reach your web page.
This automated system is able to read the content of the web and the keywords used in order to select the ads that fit with the content. That is to say if the content is good, he ad will definitely deliver. Just try to stick to a single point each time in your article.
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November 28, 2010
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Posted by Abigail Coley
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